Seth Godin’s last book Tribes: We need you to lead us is all about Leadership in Marketing. Seth has put together a free ebook with some thoughts from a group he belongs to on Ning. It’s about the dynamics of a group and makes some really interesting reading with over 240 pages of insight into how Tribes can be important in Marketing.
Download The Tribes Q & A E-book, feel free to share it with friends and colleagues for free. (not for resale)